Posts tagged adizero
adidas today launched the Samba Collection, Brazilian inspired football boots aimed at celebrating the vibrancy and exuberance of the World Cup host nation. For the first time ever, as part of the Samba Collection adidas has released a new boot from each of its four boot ranges, adizero™ f50, predator®, nitrocharge™ and 11pro, with an array of new bright, exciting colourways. Each boot has been designed with its own distinct identity and cutting edge technology, inspiring the next generation of footballer.
Be Seen – thats what each boot screams at you in Adidas’ latest concoction “The Enlightened”. A classically coloured boot, with a modern twist – reflective stripes, which are sure to stand out on the world’s biggest stage – the UEFA Champions League this evening as they make their debut!
adidas have launched the next generation of the adizero f50 Messi football boots. The next iteration of Messi’s f50 boots feature the new, bright TURBO / BLAST PURPLE / WHITE colourway, inspired by the way the Argentine plays, lighting up every pitch he graces.
Today we were fortunate enough to visit Adidas’ “Adidas Lab” in Victoria House in the heart of London. Adidas have launched the lab during the Champions League Final to give fans a unique experience of their products – while also giving us a glimpse of the future – we were particularly struck by the 99 gram adizero sample which was on display.
adidas today unveiled a cutting edge, interactive video tour of the ‘Messi Gallery’, the pop-up exhibition in central Barcelona dedicated to the world’s best footballer, Leo Messi. The Messi Gallery has been open for the past month, but will continue to live on with Leo’s legion of fans around the world able to experience the gallery and get closer to their hero. Messi himself helped preview the experience with his own personal guided tour.
Held by many as the world’s best footballer, Leo Messi continues to break records and win international accolades. A fearless player, agile and lightning quick, he rides challenges and has one ultimate aim on the pitch; to create and score goals for his team. Now fans can take a step closer to their hero with the adizero™ f50 Messi, part of the new Messi Collection range of boots and apparel.